We all know we are in some challenging and never before experienced times. All that being said, it gives us a chance to hit the ‘reset button’ on our business and our lives. Let’s discuss business.
We can pivot our business just as a graceful ballerina does on the big stage, changing direction elegantly and with grace.
We can ponder what to do with our business as each day is a new and changing environment. We can also plan how we are going to come out the other end and plan how our business will look in the future. We can also step our businesses through these three key steps as we plan and ponder our business progression.
Pivot: A pivot in your business is where you gently change the direction of your business whilst still maintaining the essence and core of your business. When you pivot in your business, you don’t want to take such dramatic change of direction that your true business is lost. An example of this is the Connect Her events, we pivoted to holding online meetings as opposed to the face to face, social meetings. The essence of the business is still the same, running events for business women, offering education, inspiration and connection, be it now as an on-line model for the foreseeable future.
Ponder: Pondering can give you the time to consider your options, look at the lay of the land, reassess your approach, your business, your ideal client, formulate new ideas. Pondering and assessing for too long however can lead to the other ‘P’ word – procrastination. Allow your self a period of time that you feel comfortable with to ponder so you have a timeframe. Once the time frame is up it about taking action and it could move you into a pivot or planning.
Planning: Every business needs time to plan whether it be new strategies, new programs, new ideas, financial goals, product development and now is a perfect time to plan your next move. The changes in our business world may hold opportunities for you and your business you had never considered. With Connect Her going to on-line meetings opened up further opportunities that had never been considered before. There is an opportunity to look at your business with a new set of lenses and see if there are different opportunities, expanded opportunities or methods to develop your business. As the environment is changing it maybe plans for the next 7, 14 or 30 days.
Pivoting, pondering and planning will give you a sense of control and a sense of your business progressing.
Article Originally Written: March 2020